1610 has joined the fight for every heart beat to help the British Heart Foundation’s lifesaving research

Posted: 11th Jan 2018

Category: 1610 Trust

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-Staff at 1610 show they’re all heart by raising vital funds in the fight against heart disease -

Dedicated staff at 1610, one of the South West’s leading sports and leisure groups, have shown they’re all heart by naming the British Heart Foundation (BHF) as their charity partner for 2018-2020 following a staff vote.

They have made a commitment to raise up to £20,000 for the BHF’s lifesaving research over the next two years via a variety of fundraising activities and encourage members of their local communities to join in.

Today in the UK, around 480 people will go to hospital with a heart attack. About seven in ten will survive to return home. In 1961, when the BHF began, that would have been unthinkable. In those days the odds of survival, let alone recovery, from a heart attack were poor. The BHF lead the fight to change that through pioneering research that paved the way for lifesaving treatments. But there’s still a long way to go - cardiovascular disease (heart conditions and stroke) kills around one in four of us, and takes the lives of more than 100 people under 75 every day in the UK. Around 7million people in the UK face a daily battle with cardiovascular disease.

As the leading independent funder of cardiovascular research in the UK, the BHF invests over £100 million each year; they are currently funding more than 1,100 projects across 50 UK Universities with over £23m being invested in the South West. The BHF does not receive any government funding; their life-saving research, prevention, survival and support work depends entirely on the generosity of the public.

1610 CEO, Tim Nightingale, said:1610 is delighted to be working in a two year fundraising partnership with the British Heart Foundation during which time 1610 staff hope to raise £20,000 by engaging the local community in a series of sponsored fun and activity based challenges. Staff voted for the BHF as the new 1610 Charity of the Year as they recognise the impact that physical activity has on reducing rates of Coronary Heart Disease and Stroke. 1610 works with many recovering cardiac patients under its Wellness Works scheme and staff can see at first hand the effects of the disease and how exercise can help in their recovery. 1610 will be working with the BHF to raise awareness of this as well as much needed funds for a vital and worthwhile cause."

Victoria Carswell, BHF Fundraising Manager for Dorset and Somerset added: “Our corporate partners play a crucial role in helping us win the fight against heart disease. Not only do they raise vital funds for our lifesaving research, but they also help raise awareness of the devastating impact heart disease in our communities and how we can protect against it.”

“It’s thanks to the dedicated efforts of our supporters, including our corporate partners, that the BHF is able to fund world-class research into heart disease. The amount raised already through this partnership is incredible and we look forward to continuing our work together.”

More details of fundraising can be found on  https://www.justgiving.com/companyteams/1610Ltd

For more information on how the BHF works with corporate partners, as well as how your business can get involved, visit www.bhf.org.uk

For more information about this partnership with the BHF please contact carswellv@bhf.org.uk. For all editorial enquiries contact newsdesk@bhf.org.uk